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Blockchain Certification

What Ethereum ought to understand from Libra: a information point of view


How available information design can assist Ethereum reach a lot more consumers.

Ryan Cordell

A refreshing absence of jargon

Inform a tale of value not tech

Here’s a way to translate tech into gains, and it must seem familiar…ahem…user tales. Observe this format… We use [tech, e.g. blockchain certification], so that… [users can…]. And when it comes to articulating this in copy, just ditch the “users can” and guide with a verb for a punchy way of declaring what your company can do for your customers.

Never just goal at devs